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Sustainable business, or green business, is an enterprise that has no negative impact on the global or local environment, community, society, or economy - a business that strives to meet the triple bottom line. Often, sustainable businesses have progressive environmental and human rights policies.
What you need to know about a sustainable business: It does the right thing with its core product, economic model, individual social responsibility and the larger community, all the while still making a profit. Sustainability is about responsible products and services and leaders that work to improve lives, better our communities and help preserve our planet.
Whereas traditional models were all about profit, profit and more profit; triple bottom line accounting recognizes that without happy, healthy people to staff a business and the natural environment able to sustain those people and supply resources for trade; business is, well, simply unsustainable in the long run.
Go Green with our Sustainability Communications Package


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Green & Sustainable Case Study - Agromin
Green Positioning -PowerMix Premium Soil Products
Strategy: Identify consumer needs, conduct competitive analysis. Create green positioning and packaging for recycled green materials collected at curbside and converted into premium quality soil products for California’s largest Organics Recycling company.
Result: Increased Sales Revenue by 20% post-launch versus previous year. Agromin sales continue to grow 10+% annually. |